Aditya Birla Health Insurance launches renewed version of chatbot ‘ABHI’

Mumbai: Aditya Birla Health Insurance Company Ltd. (ABHICL), has launched a renewed version of its self-servicing chatbot ‘ABHI’ which comes with a claims registration feature. The ‘ABHI’ bot aids the customer experience journey by helping policy purchase, endorsement, renewal and registers instant claims while guiding policyholders in a contactless manner.

“Policyholders will be able to register, raise and track a claim via the ‘ABHI’ chatbot on Activ Health App, website and WhatsApp. They can upload the prerequisite documents and bills to process their respective claims. Reimbursement claims procedures can be effortlessly conducted through the ABHI bot. For instance, a policyholder can access ABHICL’s WhatsApp service on +91 8828800035 through the registered number and choose ‘Claims’ from the self-servicing option. After doing so, the bot will trigger the intuitive journey and help the policyholder to register a claim,” stated the company in a release.

ABHI intends to continue investing in digital technology that provides the simple and effective self-servicing capability to its customers. In FY22, 98 per cent of its customers were on-boarded digitally with overall digital self-servicing at 65 per cent. The new addition of the digital claims registration feature will further expedite claims digitisation to facilitate faster claims processing and hassle-free claims experience, it added.

Commenting on the launch, Mayank Bathwal, CEO, Aditya Birla Health Insurance, said, “At Aditya Birla Health Insurance, all our innovations hinge around customer-centricity in order to provide a seamless customer experience with the aim of delivering uninterrupted insurance services digitally, and the launch of this new version of AI-enabled chabot - ‘ABHI’ is a step in that direction. This would simplify customer interactions and provide a quick resolution to their queries, from anywhere and at any time.”